Today, adidas Basketball presents The 2023 Collection: Chapter 02, the class’s second instalment of premium choices, nestled firmly in its Remember the Why ethos. An exhibition in daring simplicity and intentional design, the gathering of footwear, hoodies, tops, shorts and bottoms celebrates the Three Stripes’ revolutionary spirit, stripping away the surplus to disclose a refreshing new palette and versatile assortment crafted for the trendy athlete. Effortless type and performance are the guiding ideas of The 2023 Collection: Chapter 02 design language, reflecting the necessity to quell the noise and return to adidas Basketball’s foundations, its Why and even its Where.

The 2023 Collection: Chapter 02 continues the journey that started with the Remember the Why anthem movie, this time specializing in returning to the place that resonates with hoopers essentially the most–the sanctuary of their first court docket, usually the place their Why started.

“You never forget the first time you pick up a basketball,” says Eric Wise, adidas Basketball’s Global General Manager. “That day connected me to the game forever. At adidas Basketball, we believe that possibilities are endless when you know your Why. We hope that this new era of adidas Basketball will remind everyone that the most important part of doing anything is why you started in the first place.” 

Campaign supplies showcase gamers taking to seemingly seminal basketball courts in The 2023 Collection. Chapter 02 affords a brand new shade refresh that includes Alumina, Black and Heather Gray, supplementing the Halo Green, Metal Grey, and Cloud White colours beforehand launched in Chapter 01. 

The 2023 Collection: Chapter 02 may even function a reintroduction to heritage silhouettes just like the Forum and Rivalry, this time imbued with new power championing the adidas Basketball legacy and delivering on a mode versatility – on and past the court docket. 

The 2023 Collection: Chapter 02, debuting on the 2023 NBA All Star Weekend, will likely be obtainable for buy February 17, 2023 on the Confirmed App and at adidas.com/us/chapters-basketball retailing from $35.00-$110.00 USD.