Apple’s iPhone 15 Could Have Lower Demand Than iPhone 14: Report – News18

Apple is gearing up for the launch of the brand new iPhone 15 sequence, which ought to more than likely occur subsequent month. The market is already making its estimates as to what number of tens of millions of the brand new iPhones the corporate will promote so as to add extra tens of millions to its coffers. But a brand new trade report suggests the corporate might have some considerations relating to the demand of the brand new iPhone 15 sequence.

As per the replace by way of Ming-Chi Kuo, analyst this week, Apple may very well be in a scenario the place the demand of the iPhone 15 fashions may very well be decrease than what it noticed for the iPhone 14 final 12 months. The international smartphone market has seen a downfall in demand previously few quarters however Apple has one way or the other managed to carry its place.

Going by Kuo’s estimates, it’s doable that the iPhone 15 sequence might shift that trajectory for Apple, forcing the corporate to make contingency plans to thwart any doable market setback.

The analyst states that if the demand for iPhone 15 lineup is certainly decrease by the second half of 2023, the suppliers will face progress stress, one thing that Apple wouldn’t need within the early section of the brand new iPhone launches for this 12 months. Apple has been listening to such grim outlooks previously few years, however the market has proven there’s demand for iPhones, particularly within the rising markets.

And that’s the place the corporate is now eyeing its main progress, which it has proven by launching the primary set of unique Apple shops in India earlier this 12 months.

The iPhone 15 Pro fashions are prone to generate extra curiosity, however this 12 months’s lineup is predicted to be costlier than earlier than, which might dampen the spirits of anyone seeking to purchase them, which may very well be the driving drive behind the doable slowing demand, as Kuo estimates. We’ll solely know if these demand projections match up as soon as the brand new iPhone sequence launches subsequent month.