Spotify, on Thursday, expanded its partnership with Google Cloud to make use of massive language fashions (LLMs) to assist determine a consumer’s listening patterns throughout podcasts and audiobooks as a way to recommend tailored suggestions.
Artificial intelligence-powered LLMs reminiscent of OpenAI’s ChatGPT and Google Bard, are educated on a large quantity of information to generate textual content and different content material.
Google Cloud, owned by Alphabet, has a number of LLMs reminiscent of PaLM 2, Codey, Imagen and Chirp which can be educated on textual content, codes, photographs, audio and video.
Spotify has been an early adopter of AI, which it used for music suggestion algorithms a decade earlier. The Swedish firm is now aiming to make use of LLMs to copy that throughout its non-music content material reminiscent of podcasts and audiobooks.
The music streaming big has been trying to enhance its earnings by rising its slate of revenue-generating codecs reminiscent of podcasts and audiobooks.
It had beforehand promised high-margin returns from its pricey enlargement into podcasts and audiobooks.
”The evolution of our expertise has been matched by Google Cloud’s dedication to constructing the absolute best platform for our merchandise to run on and driving additional innovation with the rising capabilities of generative AI,” mentioned Gustav Söderström, Spotify’s chief product and expertise officer.
With the expanded Google partnership, Spotify can be exploring using LLMs to offer a safer listening expertise and determine probably dangerous content material.
(This story has been edited by News18 employees and is revealed from a syndicated news company feed – Reuters)
Source web site: www.news18.com