Reuters | | Posted by Singh Rahul Sunilkumar
Spotify, on Thursday, expanded its partnership with Google Cloud to make use of giant language fashions (LLMs) to assist establish a consumer’s listening patterns throughout podcasts and audiobooks so as to recommend tailored suggestions.
Artificial intelligence-powered LLMs corresponding to OpenAI’s ChatGPT and Google Bard, are educated on an enormous quantity of knowledge to generate textual content and different content material.
Google Cloud, owned by Alphabet, has a number of LLMs corresponding to PaLM 2, Codey, Imagen and Chirp which can be educated on textual content, codes, photographs, audio and video.
Spotify has been an early adopter of AI, which it used for music suggestion algorithms a decade earlier. The Swedish firm is now aiming to make use of LLMs to duplicate that throughout its non-music content material corresponding to podcasts and audiobooks.
The music streaming large has been trying to increase its earnings by rising its slate of revenue-generating codecs corresponding to podcasts and audiobooks.
It had beforehand promised high-margin returns from its pricey growth into podcasts and audiobooks.
“The evolution of our technology has been matched by Google Cloud’s commitment to building the best possible platform for our products to run on and driving further innovation with the emerging capabilities of generative AI,” stated Gustav Söderström, Spotify’s chief product and know-how officer.
With the expanded Google partnership, Spotify can be exploring the usage of LLMs to supply a safer listening expertise and establish probably dangerous content material.
Source web site: www.hindustantimes.com
