Reuters | | Posted by Singh Rahul Sunilkumar
Meta Platforms Inc mentioned on Friday it’s exploring strategic alternate options for customer support firm Kustomer that it acquired in a course of ending final 12 months.
“We are currently exploring strategic alternatives for Kustomer and will continue to support Kustomer’s product and customer base throughout this process,” the Facebook proprietor mentioned in an emailed assertion to Reuters, with out offering extra particulars on the alternate options.
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The Wall Street Journal, which first reported the news on Friday, mentioned Meta is planning to divest Kustomer because it appears to be like to appears to be like to refocus on its core enterprise, citing the corporate and other people conversant in the deliberate deal.
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Kustomer sells CRM software program for companies to speak with customers by cellphone, e-mail, textual content messages, WhatsApp, Instagram and different channels. It had seen a utilization soar in the course of the COVID-19 pandemic.
Meta has made the choice to give attention to its quickest rising enterprise messaging choices, together with the monetization alternative for WhatsApp in gentle of the corporate’s “efficiency efforts,” the corporate mentioned.
Source web site: www.hindustantimes.com