Britain’s competitors regulator on Tuesday mentioned it’s opened a probe into the environmentally-friendly claims put ahead by family merchandise large Unilever, the most recent instance of company inexperienced claims getting scrutinized by regulators.
The U.Ok. Competition and Markets Authority mentioned it’s involved that Unilever could also be deceptive buyers concerning the environmental impression of its merchandise, akin to Dove cleaning soap and Lynx deodorant, and could also be exaggerating how pure they’re.
The regulator even took intention at Unilever’s use of colours and imagery, akin to inexperienced leaves, that “may create the overall impression that some products are more environmentally friendly than they actually are.”
A message left with Unilever wasn’t instantly returned.
Unilever’s London-listed shares
ULVR,
UL,
drifted 0.2% decrease, and have dropped 10% this 12 months.
Last 12 months, the regulator took intention on the environmental claims made within the trend enterprise.
In the U.S., the Securities and Exchange Commission fined a Deutsche Bank subsidiary, DWS
DWS,
for making deceptive statements over ESG components.
The U.Ok. Advertising Standards Authority final week banned ads from airways Air France
AF,
Lufthansa
LHA,
and Etihad over environmental claims.
Source web site: www.marketwatch.com