NetEase sinks 20%, Tencent 11% after China proposes new guidelines for on-line gaming corporations

Shares of Chinese NetEase Inc. and Tencent Holdings Inc. fell sharply on Friday after authorities introduced draft guidelines to crack down on spending and rewards in on-line gaming.

In a assertion, China’s National Press and Publication Administration, the highest gaming regulator, proposed curbs on extreme spending on video games by shoppers, and bans on rewards from a number of logins and pop-up guidelines that might warn customers towards overspending on such video games.

The draft guidelines additionally stated content material of any video games must be prohibited from leaking “state secrets.”

Shares of NetEase
NTES,
+2.30%

9999,
-24.23%
tumbled 22% and Tencent
700,
-14.40%
fell 12% in Hong Kong buying and selling, which weighed on the Hong Kong Hang Seng Index
HK:HSI,
down 1%. Tencent is the father or mother of Tencent Music Entertainment Group
TME,
+3.38%.

The news comes as a blow for China shares, that are a number of the worst performers in Asia and globally in 2023 — the Hang Seng is down 16%, and set for its fourth-straight dropping 12 months.

Source web site: www.marketwatch.com

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