Fans have been taking to social media platforms to share photos of a shirtless Shah Rukh Khan in a brand new marketing campaign for D’Yavol X. It is the luxurious streetwear model of his son Aryan Khan. The actor flaunted lengthy hair within the photograph, reminding followers of his look from his 2023 blockbuster movie Pathaan. The hoardings are on show at Mumbai airport, as per fan pages. Also learn: ₹24k for T-shirt, ₹2 lakh for jacket, Aryan Khan’s ‘ridiculously costly’ clothes model is getting on-line
Aryan Khan on his streetwear model
In early 2023, D’Yavol X co-founder Aryan Khan launched his label’s first assortment, solely on the model’s web site. “For me, apparel is an outlet for creativity. Even in filmmaking, costume design is a very important part of capturing the right mood and telling the story,” Aryan had informed Vogue India in a 2023 interview.
Since then, Shah Rukh has not solely been selling his son’s model and sporting items from it, the actor has additionally featured in D’Yavol’s photoshoots. Aryan launched D’Yavol X in April 2023, and even directed Shah Rukh within the first promotional advert marketing campaign.
Shah Rukh’s response to excessive costs of Aryan’s model
When Shah Rukh carried out an Ask SRK session on X final yr, the actor answered many questions, together with one about his son Aryan Khan’s high-priced luxurious streetwear model. The actor joked that even he will get no concession from his son.
A fan requested Shah Rukh, “@iamsrk ye dyavol x ke jacket thoda sa 1000- 2000 wale bhi bana do…. Wo wale khareedne me to ghar chala jayega (Please make some jackets for ₹1000-2000. The ones which can be there are too costly, must give away homes to purchase these).” He replied, “Yeh D’Yavol X wale log mujhe bhi sasti nahi bech rahe….kuch karta hoon! (They are not even selling me with a discount. Let me do something).”
Shah Rukh was last seen in Dunki. The film made its OTT debut on Valentine’s Day 2024 after releasing in theaters around Christmas 2023. Before Dunki, Shah Rukh was seen in Jawan and Pathaan, both of which released in 2023 and went on to become blockbusters.
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Source web site: www.hindustantimes.com
